WELCOME TO
POWERLINES

Crafting your story - ensuring high-impact results

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Applying the art of storytelling to your business

about us

Find the stories hidden within. The stories to powerfully connect your brand, and your business, with the audiences you need to reach.

At Powerlines we take a content-driven approach to elevate your brand from your peers. We recall the classic art of the narrative, and fuse it with tailored digital marketing strategies.

Our services – largely focused on the technology sector – include:

Digital Marketing Strategy

Through our structured assessment phase, we personalise a content-focused digital & social strategy for you.

These insights fuel the strategies to deliver tangible, enduring value to your business.

Copywriting

  • Media releases
  • Blog posts
  • Thought-leadership
  • Case studies
  • Whitepapers
  • Advertorials
  • Webcopy
  • Social media updates

Design and Animation

  • Infographics
  • Brochures
  • Posters
  • Banners
  • Animations
  • Videos

Social Media Marketing

  • Establishing accounts
  • Moderation & management
  • Publishing updates
  • Campaign management

Email Marketing

  • Content
  • Design
  • HTML development
  • Analytics

Digital Public Relations

Our extensive networks within the local technology media help to ensure your PR programme gains traction.

AdWords Campaigns

Boost your online profile with our campaign management and optimisation practices.

Search Engine Optimisation

Dynamic content, keyword selection and other SEO strategies to give your website the best organic visibility.

Display advertising and remarketing

Combine creative concepts with visual flair, to attract attention with your digital display tactics.

Powerlines is a certified BBBEE Level 2 contributor.

Client testimonials

Patricia Quinche

Philips

"Dave has played an invaluable role in helping to craft a cohesive digital storyline for Philips digital marketing professionals across the globe. With an engaging approach to our communications, we help our colleagues deepen relationships with customers, capture greater business value, and ensure Philips remains a global leader in innovative marketing strategies.”

Craig Heckrath

Intervate

"Dave’s work speaks to a passion and extensive experience in the technology space. He has an intuition around technology, which takes an article away from the mundane and instead focuses on the important implications of a technology.”

Liesl Simpson

Evolution PR

“Dave’s writing reflects his acute understanding of all things IT. Together with his professional approach, he provides Evolution PR with an outstanding writing service.”

Marcus Sorour

Waggener Edstrom

“Dave consistently delivers a quality freelance writing service underpinned by his knack for storytelling and love for the English language.”

AJ Hartenberg

then at T-Systems SA

"Dave has a clear understanding of my intention for the message that I’ve wanted to portray. His manner and professionalism has shown itself every time we’ve had the privilege of an interaction. He is truly an asset to anyone who will use his services and skill within their organisation.”

Calvin Terblanche

OutSystems

" Powerlines has been instrumental in OutSystems South Africa's content strategy with an engaging, story-telling approach that helps content to stand out from the crowd.”


Meet our team

Team

Dave Glazier

14 years’ experience in the media industry, multiple award-winning writer and marketing strategist

Team

Naledi GLAZIER

Psychology Major; adeptly managing Powerlines’ day-to-day operations and client relationships

Team

Jenny Glazier

Independent creative director, multiple Loerie award-winner, responsible for creative work on some of SA’s largest brands